Perth, Perth and KinrossCollected 2 Nov 2026Mobile phone searchesHow this was measured
1Preview 1 · The customer's-eye comparison
3 businesses, as a customer would see them
Same searches, same phone, same moment. These are observable differences, not a prediction of who a customer would choose.
What a customer seeschoose a search
dentist Perth
1
Number 1: Perth Smile Clinic★ 4.5 (180)Rated 4.5 from 180 reviews
2
Number 2: Thistle Dental Studio★ 4.9 (238)Rated 4.9 from 238 reviews
You
3
Number 3: Riverside Dental Care★ 4.3 (95)Rated 4.3 from 95 reviews
Sample of 5 searches.
What a customer sees when they search “dentist Perth” on a phone. The plain search most local customers start with. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.
You: second in this sample.
dentist near me
1
Number 1: Thistle Dental Studio★ 4.9 (238)Rated 4.9 from 238 reviews
You
2
Number 2: Perth Smile Clinic★ 4.5 (180)Rated 4.5 from 180 reviews
3
Number 3: Riverside Dental Care★ 4.3 (95)Rated 4.3 from 95 reviews
Sample of 5 searches.
What a customer sees when they search “dentist near me” on a phone. Phone searches from someone nearby; Google chooses results by where they are. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.
You: first in this sample.
best dentist Perth
1
Number 1: Thistle Dental Studio★ 4.9 (238)Rated 4.9 from 238 reviews
You
2
Number 2: Perth Smile Clinic★ 4.5 (180)Rated 4.5 from 180 reviews
3
Number 3: Riverside Dental Care★ 4.3 (95)Rated 4.3 from 95 reviews
Sample of 5 searches.
What a customer sees when they search “best dentist Perth” on a phone. Comparison searches: someone weighing up reviews and ratings. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.
You: first in this sample.
check-ups Perth
1
Number 1: Perth Smile Clinic★ 4.5 (180)Rated 4.5 from 180 reviews
2
Number 2: Thistle Dental Studio★ 4.9 (238)Rated 4.9 from 238 reviews
You
3
Number 3: Riverside Dental Care★ 4.3 (95)Rated 4.3 from 95 reviews
Sample of 5 searches.
What a customer sees when they search “check-ups Perth” on a phone. A service advertised on the business's own website (“check-ups”). Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.
You: second in this sample.
dentist quote Perth
1
Number 1: Perth Smile Clinic★ 4.5 (180)Rated 4.5 from 180 reviews
2
Number 2: Thistle Dental Studio★ 4.9 (238)Rated 4.9 from 238 reviews
You
3
Number 3: Riverside Dental Care★ 4.3 (95)Rated 4.3 from 95 reviews
Sample of 5 searches.
What a customer sees when they search “dentist quote Perth” on a phone. Customers ready to ask for a price. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.
You: second in this sample.
Thistle Dental Studio You
Dentist
4.9
★★★★★238 Google reviews
Seen in sampled searches5 of 5
Best map position#1
Tap-to-call number
Enquiry form or bookingBooking
Reviews on the website
Trust signalsInsured, Free quotes, Family run
Mobile speed93
Evidence (2)
Google listing details, 2 Nov 2026 (demo data)
Google Maps search “Thistle Dental Studio Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Perth Smile Clinic
Dentist · 0.5 km away
4.5
★★★★★180 Google reviews
Seen in sampled searches5 of 5
Best map position#1
Tap-to-call number
Enquiry form or bookingForm
Reviews on the website
Trust signalsInsured, Free quotes
Mobile speed78
Evidence (2)
Google listing details, 2 Nov 2026 (DataForSEO)
Website check of https://perthsmile.example/, 2 Nov 2026 (demo data)
Riverside Dental Care
Dentist · 1.2 km away
4.3
★★★★☆95 Google reviews
Seen in sampled searches5 of 5
Best map position#3
Tap-to-call number
Enquiry form or booking
Reviews on the website
Trust signals
Mobile speed66
Evidence (2)
Google listing details, 2 Nov 2026 (DataForSEO)
Website check of https://riversidedental.example/, 2 Nov 2026 (demo data)
Why these competitors
Perth Smile Clinic · Appeared in 5 of the 5 searches we sampled (best position 1); same main category (Dentist); 0.5 km from you.
Riverside Dental Care · Appeared in 5 of the 5 searches we sampled (best position 3); same main category (Dentist); 1.2 km from you.
2The searches behind this
Where each business appeared
Sampled from Perth, Perth and Kinross on a mobile phone, 2 Nov 2026. Positions describe this sample only. They are not a ranking across the whole town.
Seen in sampled local searchesmobile phone
Position of each business in Google Maps results for the sampled searches
Search
YouThistle Dental St…
Perth Smile Clinic
Riverside Dental…
“dentist Perth”The plain search most local customers start with.
#2
#1
#3
“dentist near me”Phone searches from someone nearby; Google chooses results by where they are.
#1
#2
#3
“best dentist Perth”Comparison searches: someone weighing up reviews and ratings.
#1
#2
#3
“check-ups Perth”A service advertised on the business's own website (“check-ups”).
#2
#1
#3
“dentist quote Perth”Customers ready to ask for a price.
#2
#1
#3
Seen in
5 of 5
5 of 5
5 of 5
Top 3Lower downNot in the results we sampled
In the ordinary web resultsposition, and whether the map pack showed them
Search
Thistle Dental St…
Perth Smile Clinic
Riverside Dental…
“dentist Perth”
#1Map pack
#2Map pack
#4Map pack
“dentist near me”
#1Map pack
#2Map pack
#4Map pack
“best dentist Perth”
#1Map pack
#2Map pack
#4Map pack
“check-ups Perth”
#1Map pack
#2Map pack
#4Map pack
“dentist quote Perth”
#1Map pack
#2Map pack
#4Map pack
Evidence (10)
Google Maps search “dentist Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google results for “dentist Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google Maps search “dentist near me”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google results for “dentist near me”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google Maps search “best dentist Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google results for “best dentist Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google Maps search “check-ups Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google results for “check-ups Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google Maps search “dentist quote Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Google results for “dentist quote Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
Review wording was not collected for this free report, so common themes are not shown. Ratings and review counts are from each Google listing.
Now, what to do about it.
Three things, in order, with the first step for each.