Customer’s-Eye Report
Customer's-Eye Report · example

Doon Mobile Hairdressing

Perth, Perth and KinrossCollected 2 Nov 2026Mobile phone searchesHow this was measured
Preview 1 · The customer's-eye comparison

3 businesses, as a customer would see them

Same searches, same phone, same moment. These are observable differences, not a prediction of who a customer would choose.

What a customer seeschoose a search

hairdresser Perth

  1. Number 1: Salon StrathmoreRated 4.6 from 210 reviews
  2. Number 2: Cut Above PerthRated 4.4 from 88 reviews
  3. –
    Doon Mobile HairdressingNot in the 2 listings we sampled
    You
Sample of 5 searches.
What a customer sees when they search “hairdresser Perth” on a phone. The plain search most local customers start with. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.

You: not in the 2 listings we sampled.

hairdresser near me

  1. Number 1: Salon StrathmoreRated 4.6 from 210 reviews
  2. Number 2: Cut Above PerthRated 4.4 from 88 reviews
  3. Number 3: Doon Mobile HairdressingRated 4.9 from 31 reviews
    You
Sample of 5 searches.
What a customer sees when they search “hairdresser near me” on a phone. Phone searches from someone nearby; Google chooses results by where they are. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.

You: third in this sample.

best hairdresser Perth

  1. Number 1: Salon StrathmoreRated 4.6 from 210 reviews
  2. Number 2: Cut Above PerthRated 4.4 from 88 reviews
  3. –
    Doon Mobile HairdressingNot in the 2 listings we sampled
    You
Sample of 5 searches.
What a customer sees when they search “best hairdresser Perth” on a phone. Comparison searches: someone weighing up reviews and ratings. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.

You: not in the 2 listings we sampled.

hairdresser quote Perth

  1. Number 1: Salon StrathmoreRated 4.6 from 210 reviews
  2. Number 2: Cut Above PerthRated 4.4 from 88 reviews
  3. –
    Doon Mobile HairdressingNot in the 2 listings we sampled
    You
Sample of 5 searches.
What a customer sees when they search “hairdresser quote Perth” on a phone. Customers ready to ask for a price. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.

You: not in the 2 listings we sampled.

local hairdresser reviews Perth

  1. Number 1: Salon StrathmoreRated 4.6 from 210 reviews
  2. Number 2: Cut Above PerthRated 4.4 from 88 reviews
  3. –
    Doon Mobile HairdressingNot in the 2 listings we sampled
    You
Sample of 5 searches.
What a customer sees when they search “local hairdresser reviews Perth” on a phone. Customers checking reputation before they choose. Sampled around Perth, Perth and Kinross, 2026-11-02. The order, names and ratings are the real sample; the map behind them is only an illustration.

You: not in the 2 listings we sampled.

Doon Mobile Hairdressing You

Hairdresser

4.9
31 Google reviews
  • Seen in sampled searches1 of 5
  • Best map position#3
  • Tap-to-call numberNo website found
  • Enquiry form or booking
  • Reviews on the website
  • Trust signals
  • Mobile speed
Evidence (2)
  • Google listing details, 2 Nov 2026 (demo data)
  • Google Maps search “Doon Mobile Hairdressing Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)

Salon Strathmore

Hairdresser · 0.6 km away

4.6
210 Google reviews
  • Seen in sampled searches5 of 5
  • Best map position#1
  • Tap-to-call number
  • Enquiry form or bookingBooking
  • Reviews on the website
  • Trust signalsFamily run
  • Mobile speed72
Evidence (2)
  • Google listing details, 2 Nov 2026 (DataForSEO)
  • Website check of https://salonstrathmore.example/, 2 Nov 2026 (demo data)

Cut Above Perth

Hairdresser · 0.5 km away

4.4
88 Google reviews
  • Seen in sampled searches5 of 5
  • Best map position#2
  • Tap-to-call number
  • Enquiry form or bookingForm
  • Reviews on the website
  • Trust signalsFree quotes
  • Mobile speed64
Evidence (2)
  • Google listing details, 2 Nov 2026 (DataForSEO)
  • Website check of https://cutaboveperth.example/, 2 Nov 2026 (demo data)

Why these competitors

Salon Strathmore · Appeared in 5 of the 5 searches we sampled (best position 1); same main category (Hairdresser); 0.6 km from you.

Cut Above Perth · Appeared in 5 of the 5 searches we sampled (best position 2); same main category (Hairdresser); 0.5 km from you.

The searches behind this

Where each business appeared

Sampled from Perth, Perth and Kinross on a mobile phone, 2 Nov 2026. Positions describe this sample only. They are not a ranking across the whole town.

Seen in sampled local searchesmobile phone

Position of each business in Google Maps results for the sampled searches
SearchYouDoon Mobile Haird…Salon StrathmoreCut Above Perth
“hairdresser Perth”The plain search most local customers start with.
–
#1
#2
“hairdresser near me”Phone searches from someone nearby; Google chooses results by where they are.
#3
#1
#2
“best hairdresser Perth”Comparison searches: someone weighing up reviews and ratings.
–
#1
#2
“hairdresser quote Perth”Customers ready to ask for a price.
–
#1
#2
“local hairdresser reviews Perth”Customers checking reputation before they choose.
–
#1
#2
Seen in1 of 55 of 55 of 5

Top 3Lower downNot in the results we sampled

In the ordinary web resultsposition, and whether the map pack showed them

SearchDoon Mobile Haird…Salon StrathmoreCut Above Perth
“hairdresser Perth”Not in results#1 Map pack#3 Map pack
“hairdresser near me”Not in results Map pack#1 Map pack#3 Map pack
“best hairdresser Perth”Not in results#1 Map pack#3 Map pack
“hairdresser quote Perth”Not in results#1 Map pack#3 Map pack
“local hairdresser reviews Perth”Not in results#1 Map pack#3 Map pack
Evidence (10)
  • Google Maps search “hairdresser Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google results for “hairdresser Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google Maps search “hairdresser near me”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google results for “hairdresser near me”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google Maps search “best hairdresser Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google results for “best hairdresser Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google Maps search “hairdresser quote Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google results for “hairdresser quote Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google Maps search “local hairdresser reviews Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)
  • Google results for “local hairdresser reviews Perth”, mobile, Perth, Perth and Kinross, 2 Nov 2026 (demo data)

Review wording was not collected for this free report, so common themes are not shown. Ratings and review counts are from each Google listing.

Now, what to do about it.

Three things, in order, with the first step for each.

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